Witt pastures is an internationally operating textiles distributing house with seat in pastures in the Upper Palatinate. Witt sells 70 specialist shops over the Versandhandel, and Internet above all lady clothing and laundry. Since 1 January 1987 Witt pastures the petrol company is attached and ranks among the largest employers of the northern Upper Palatinate. Witt pastures is the oldest textile distributing house of Germany.

The marketing area of the company extends over Germany, Austria, Switzerland, France and Great Britain. Abroad, where Witt is active pastures since beginning of the 1990er years, the enterprise under Witt international firmiert.

Witt presents its products in each case in a spring/a summer and to an autumn/a winter catalog. Besides there are also catalogs for special product ranges.

Enterprise history

Witt pastures was created in the year 1907 by Josef Witt (geb. 1884). Josef Witt is considered as a pioneer of the Versandhandels, because he built the small colonial goods shop in Reuth at inheriting village, which he transferred in the year 1907 of its sister, to of Germany leading distributing house out. After approximately 30 years the enterprise had 5000 coworkers and a conversion of 86 millions realm Marks. 1953 were opened the first Witt specialist shop in Kaiserslautern. The specialist shop in pastures, which became company headquarters, only 1957 open, it is today the largest branch of the Witt group in South Germany. After death Josef Witts led its wife, Monika Witt, which business of her deceased husband from 1954 to 1959 further, until the company was taken over 1958 by the son of the two, Dr. Josef Witt. With Slogans like "laundry one buys Kiwitt with WITT" and "Kiwitt Kiwitt, nix: WITT PASTURES WITT PASTURES" was Witt one of the first companies, which the commercial television uses itself too made. In this time Witt began to reduce the self-manufacturing from textiles to and to the textile trade concentrate. Into the 1980er years through-lived the enterprise a crisis, because it did not succeed to Witt no more to meet the mode taste of the customers. Thus Witt was finally taken over by the Schwab AG, a daughter of the petrol company. The new management was very successful and could by focusing on the core business, lady clothing, laundry as well as living textiles, the conversion of 80 millions euro (1987) on 600. Millions Euro increase.

1991 received Witt pastures at the German dispatch commercial dispatch in Wiesbaden the honor "sender of the yearly 1991".

1992 were begun to open international markets Witt entered into the Versandhandel in Switzerland and shortly thereafter into Austria. The markets in France and Great Britain are served by Joint ventures of the petrol company.

Subsidiary company

Beside the Kernmarke Witt pastures are active the following further distributing houses on the German market:

• Regard!
• ambria

Enterprise data

Witt pastures obtains a conversion of approximately 600 millions euro with more than 2,200 coworkers.

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