The trend is an appearing monthly Austrian restaurant magazine in January 1970 by OSCAR Bronner was based.

The trend is since 1974 by the majority and since 1975 completely in the possession a "courier" - of the company.

Helmut Gansterer was from 1977 to 1997 exclusive publisher and since that time is common he it with the profile publisher Christian Rainer.

The edition is with approximately 95,000 pieces. 2004 had the trend according to Austrian Media analysis (mA) a range of 378.000 readers.

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