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Economy-point.org



» Personal Loan No Credit Check, Online Economics » Marketing » Topics begins with S » Secondary placement (trade)


Page modified: wtorek, lipiec 12, 2011 21:29:23

Secondary placement (in the trade) or also secondary display means that individual articles are platziert in consumer markets apart from the current allocation of shelf surface at a second location of the sales area. This can have different motives like special campaigns, initiation of impulse buyings for example within the cash range, presentation of assortment connections as for example batteries in the electrical as also in the clock department or allocation of free shelf surface.


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