Reginald "Reggie" Fils Aime (* March 1961) is at present a president and Chief operating Officer of Nintendo OF America.

Reggie Fils Aime attained words in May 2004 by its "My name is Reggie. I'm about kicking ate, I'm about taking names, and we're about making games" (freely translated "I step asses, I change reputation and we make video games"), which he on a press conference from Nintendo to the cause the electronics Entertainment Expo 2004 of itself gave, general celebrity.

The company IGN spoke few days after the press conference of the "Reggielution", derived from the word "revolution", since after industry connoisseurs by these words over the last years the developed image of Nintendo was directed abprupt in the other direction. In the Internet a kind cult developed around its person, why soon from fans provided pictures and Flash animations emerged.

Reggie is employed since December 2003 with Nintendo. It is responsible for any sales and marketing activities of Nintendo in the United States, Canada and Latainamerika.

Career

VH1

In the time before its career with Nintendo Fils Aime the post "senior Vice President OF marketing" stopped with VH1. Fils Aime is made responsible for a valuation increase of 30% as well as for the organization of the concert of New York town center.

Panda management

Fils Aime worked for the Panda management company as a "senior Vice President".

Pizza Hut

At Pizza Hut he worked as a "senior Director for national marketing". Fils Aime is made responsible for the sales start of Pizza Hut "Bigfoot Pizza" and "The Big New Yorker one". This were the first "family Pizzas" in America and are to today yardstick for new Pizzas.

Guinness import CO.

Fils Aime was likewise the "United States marketing Chief" for Guinnes.

Training

Fils Aime completed the Cornell university.

Prices

• Clio
• Gold EFFIE
• Silver Edison
• Arises in the list "marketing 100" the Advertising Age.

Quotations

• "My name is Reggie. I step asses, I reputation and we make video games." - E3 press conference 2004
• "Our next console is small in the size, but large at ideas." - Press release
• "I have a further number: 2." - E3 press conference 2005
• "It prepares you for the fact that your right brain side will rev up." - E3 press conference 2005
• "That is of Sony thing, not my problem." - E3 press conference 2005
• Reggie speaks in the press conference before 3400 people: "First we would like to thank everyone, that on day of the publication of the name "Wii" good over it wrote." General laughter "both of you" larger laughter

Web page

• "Who is
• GameCube Advanced biography
• Reggie picture of the week
• '' Nintendo Reggielution ''

Articles in category "Reginald Fils Aime"

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