Under marketing or graduation all efforts are summarized to inspire the customer at the POINT OF Sale (e.g. the restaurant in the retail trade, the fair within the business customer range) for the special or service more generally "active orientation" by achievements (products and services) on the market.

Graduation or sales promotion measures can contentwise be differentiated by the acquisition by the fact that it temporally limited and is locally limited used.

As graduation also a specific price adjustment can be understood.

See also

• Direct marketing
• Branded article
• Branded articles
• Mark (legal protection)

Articles in category "Marketing"

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