The Flowerlabel is a and a social label in such a way specified. With and Soziallabeln non-governmental initiatives distinguish such enterprises, which determined with their production minimum standard in environmental protection and with the conditions of work keep and are ready to let the adherence to these standards control independently.
In the course of the globalization today many flowers come by air freight of farms into Asia, Africa and South America. After medium reports persons employed on many flower farms complain about bad work and living conditions. Also over poisonings of persons employed and neighbourhood of such farms by plant protection agents as well as Kinderarbeit on individual flower farms repeated one reported. Since flowers are no branded articles and must in the shop no indication of origin be indicated, consumers can hardly estimate, from where the flowers come and like them is produced. This anonymity of the commodity wants to break through the Flowerlabel by the fact that environmental and suitably for humans produced flowers by a positive marking with the registered trade mark for the consumer become recognizable. The flowers from their production are sold over attached German and Austrian flower dealers under the Flowerlabel. The customers are to contribute over the conscious purchase of certified flowers to the fact that such flower farms receive market advantages, which keep minimum standard.
After the medium reports accumulated themselves up over bad practices on flower farms, 1998 the Flowerlabel Program (FLP) were created by the human right organization FIAN (FoodFirst information & action network), the industrial trade union building agrarian environment (industrial union BUILDING), the Evangelist welfare organization bread for the world, the child welfare organization terre of the hommes as well as the syndicates of the flower trade - the flower large and import trade federation (BGI) and the professional association of German Floristen (FDF) -.
By the FLP only such flower farms, which can keep the following minimum standard and be controlled by independent Zertifizierer thereby, are certified:
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