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CCO Chief Customer Officer is that or that in the management, usually executive committee, which worries mainly about affairs of customer and has responsibility for this. These are round i.d.R. all activities around the selling, from the customer strategy development and - adjustment, the TOP customer service, tasks of representation, selling control and - controlling, customer complaints (quantity and importance dependent), controlling of the recuperation etc.
Usually it is not a full-time function, but a "Nebenaufgabe". Coming from America, here however the introduction of a "selling executive committee" will increase also ever more, in particular with enterprises, which are active in an competition-intensive surrounding field with strong economic situation dependence. To find frequent "directors of selling" or "market range leaders" (e.g. in banks) are, whose task into the direction described above go, predominantly however from control and Controlling criteria is due. If however alone the responsibility for the entire selling and all customers does not carry, it is not yet a CCO in the actual sense.
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